CBS Sporting activities announcer Jim Nantz and analyst Tony Romo believed Tremendous Bowl LV would be a person for the ages with Tampa Bay Buccaneers’ Tom Brady experiencing off towards the Kansas Metropolis Chiefs’ Patrick Mahomes.
But the Bucs feasted on the injury-ridden offensive line of the Chiefs, primary to a lopsided 31-9 victory for Brady and driving the Tv set audience for the activity to ninety one.6 million viewers, according to Nielsen details, the most affordable given that 2007. An more 5.7 million viewers viewed the activity about a digital stream, bringing the total to 96.four million.
The audience measurement for the broadcast that aired from 6:38 to 10:seventeen p.m. Eastern very likely experienced a decrease in the quantity of viewers observing in every single property, as community health officials proposed that men and women keep away from obtaining their traditional large Tremendous Bowl gatherings to keep away from the coronavirus. The absence of levels of competition in the activity, the place the Bucs led the Chiefs 21-6 at halftime, did not support.
The Tremendous Bowl audience has leveled off from its all-time high of 114.four million viewers on NBC in 2015, but has retained its perennial location as the most viewed software of the year.
Traditional Tv set viewing has been on a constant decrease as extra viewers transform to streaming platforms for video clip information. Tv set sports activities have held up much much better than leisure plans, but they have noticed some audience erosion as effectively simply because of the proliferation of options for people.
The pandemic disrupted most of the sports activities seasons, primary to file audience lows for these types of occasions as the NBA Finals, the Entire world Series and the Masters golf event. The NFL was ready to participate in all of its video games regardless of some postponements thanks to coronavirus outbreaks on numerous teams.
A file quantity of viewers viewed the livestream of the Tremendous Bowl with an common of 5.7 million — up 65% from previous year. People world wide web-connected viewers see the same telecast — and national commercials — as Tv set viewers.
CBS marketed all of its commercial time on the activity, with advertisers paying an common of $5.5 million for a thirty-next location. Unlike most Tv set commercial buys, the audience amount for the Tremendous Bowl is not certain.