MainConcept’s Industry-Leading Video Codecs Used in Top Video Production Software to Facilitate Transition to ARM-Powered Chipsets

HEVC and AVC among the MainConcept codecs deployed by Adobe to optimize their application for new ARM-primarily based chipsets powering Apple Macs and Home windows PCs

Press Release



up to date: Feb 18, 2021


MainConcept, the foremost service provider of codec and streaming technologies to the specialist and broadcast industries, currently uncovered its lineup of video codecs and elements optimized for ARM chipsets. The MainConcept® ARM Desktop SDK features award-successful codecs custom-crafted for the new processors employed by key pc hardware companies together with Apple, Microsoft and Samsung. These optimizations indicate application like Adobe® Premiere® Pro, the chief in video modifying, delivers the exact wonderful experiences users have arrive to assume from x86 processors.

Online video production workflows deal with one of a kind problems, usually demanding enormous processing power and the overall flexibility to run across a selection of equipment and formats. With the introduction of ARM-run equipment, video application suppliers need to have to think critically about how they re-architect their purposes to offer a consistent person working experience. Among the most crucial things to consider is codec overall performance and how to manage the rewards of employing hugely optimized encoders, decoders, and supporting elements. MainConcept’s optimized ARM Desktop SDK does just this, making it possible for application developers to target their initiatives on larger-level growth, saving time and price.

With a long time of knowledge, MainConcept is the go-to business in the video marketplace for reliable and higher-undertaking codecs, purposes, and plugins. In anticipation of the launch of ARM processors for Apple Macs, MainConcept begun doing the job with foremost providers this sort of as Adobe in early 2020. As a result, MainConcept ARM Desktop SDK one. delivers codecs and elements that have been analyzed across a multitude of implementations, from multi-seat production studios to house setups.

MainConcept HEVC/H.265 and AVC/H.264 codecs for ARM produce up to 2x improved encoding and decoding overall performance when in contrast to other codecs. This means production application employing the SDK can outperform typical and unoptimized application, together with open source.

“Early in the changeover to ARM, MainConcept regarded the need to have to aid our associates as they labored to transfer their video production application to the new architecture. Acquiring optimized application on a new chipset is not uncomplicated. MainConcept engineers employed their a long time of working experience to conquering this complicated trouble,” stated Thomas Kramer, Vice President, Merchandise Administration, MainConcept. “By doing the job closely with Adobe and other people, MainConcept was in a position to meet unique overall performance demands to ensure a seamless changeover and consistent person working experience, regardless of the chipset.”

“Adobe Inventive Cloud users want to target on performing their ideal resourceful perform and not fret about which chipset they have. It is vitally crucial to us that creatives have a consistent working experience across our supported platforms,” stated Sue Skidmore, head of lover relations for Adobe Online video. “When it came to readying Premiere Pro and other Adobe merchandise for Apple M1 equipment, we valued the collaboration with MainConcept on applying optimized HEVC and AVC codecs for ARM.”

MainConcept ARM Desktop SDK codecs and merchandise include:

  • HEVC/H.265
  • AVC/H.264
  • MPEG-four
  • MPEG-one/two
  • DV/DVCPRO twenty five
  • Audio
  • Converter & Scaler
  • SCTE-35
  • Community Server and Shopper
  • OTT Articles Creation

The MainConcept ARM Desktop SDK is now out there to try or get. To understand additional and obtain the free trial, pay a visit to www.mainconcept.com/arm. To understand additional about Adobe products offerings, pay a visit to www.adobe.com.

About MainConcept
Given that 1993, MainConcept has presented ideal-of-breed video/audio codec alternatives that fuel creativity and organization globally for specialist video production, multimedia, broadcast, electronic signage, gaming, professional medical and safety industries. For additional facts, pay a visit to www.mainconcept.com.

Press Get hold of: Geoff Gordon | [email protected]

Source: MainConcept

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